Start at the End: How Companies Can Grow Bigger and Faster by Reversing Their Business Plan

Author(s): David Lavinsky


Re-focus your business plan and achieve the success your business deserves Business owners, and their teams, often lose their way in the midst of the day-to-day stress of generating sales and profits. Whether your goal is selling millions of your product, expanding operations to a new location, or generating more profits, Start at the End offers a unique approach and action steps for business owners and entrepreneurs to redevelop your business plan and achieve ultimate success. You'll learn how to re-create your long-term vision and then make continuous progress in achieving that vision while continuing to hit your short-term goals. Start at the End offers inspiring stories of other entrepreneurs who have achieved significant success in this area, as well as easy-to-follow exercises and next steps.
Shows how to develop a realistic business and financial model based on market data Explains how to identify and pursue new opportunities, raise capital, and build growth strategies Start at the End gives business owners a chance to take a step back, re-evaluate your business, and redesign your business plan to achieve the success you dreamed of when you first launched your company.


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Introduction Chapter 1: The End of Your Business Chapter 2: Confirming the Opportunity Chapter 3: Goals and Milestones Chapter 4: Achieving Your Financial Metric Goals Chapter 5: Achieving Your Business Asset Goals Chapter 6: Systematizing Your Business Chapter 7: How to Out-Market Your Market Chapter 8: Securing & Locking Up Your Customers Chapter 10: Documenting Your Strategic Plan Chapter 9: Developing Your HR Plan Chapter 11: How to Progress Even Faster Chapter 12: Becoming a Better Leader Chapter 13: Multiplier Tactics Conclusion Acknowledgements About the Author

General Fields

  • : 9781118376768
  • : John Wiley & Sons Inc
  • : John Wiley & Sons Inc
  • : November 2012
  • : United States
  • : December 2012
  • : books

Special Fields

  • : Hardback
  • : 658.4012
  • : 240
  • : David Lavinsky