Spin Selling
Author(s): Neil Rackham
Based on the largest research project ever undertaken in the field--over 35,000 sales calls over 12 years--S.P.I.N. Selling shows why major sales require a new and different set of skills from those that have always been used for small sales.
Product Information
General Fields
- :
- : McGraw-Hill Education
- : McGraw-Hill Education
- : 0.522
- : 01 July 1988
- : 235mm X 159mm X 23mm
- : United States
- : books
Special Fields
- : Neil Rackham
- : Hardback
- : 8807
- : English
- : 658.85
- : 197
- : illustrations
