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Power Sales Writing
Author(s): Sue Hershkowitz-Coore
Presents simple rules and easy-to-learn writing techniques you can use to wow clients, win sales, and sell your boss on your ideas. This title offers: straightforward must-ask prewriting questions that sharpen your message; quick techniques for foolproof editing and revising; and, tips on translating your sales skills into selling copy.
Product Information
Sue A. Hershkowitz-Coore consults in presentations, customer service and sales writing. Her clients include American Express, Coca-Cola, Motorola, and Walt Disney Pictures.
General Fields
- :
- : mcgraw
- : mcgraw
- : 0.239
- : 01 August 2003
- : 203mm X 152mm X 9mm
- : United States
- : books
Special Fields
- : Sue Hershkowitz-Coore
- : Paperback
- : 2nd Revised edition
- : 808.066659
- : 144
