The Mc Donaldization Of Society New Century Edition

Author: George Ritzer

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Price : 89.99 NZD
ISBN : 9780761986287
Publisher : sage
Imprint : sage
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9780761986287

Description

One of the most noteworthy and popular sociology books of all time, The McDonaldization of Society demonstrates the power of the sociological imagination to today's readers in a way that few books have been able to do. It is ideal for use in a wide range of undergraduate courses and will be of equal value to anyone interested in social criticism. This book links a large number of social phenomena to McDonaldization, some which are directly affected by the principles of the fast-food restaurant and others where the effect is more indirect.

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