Product detail

Greenwash: Big Brands and Carbon Scams

Greenwash: Big Brands and Carbon Scams

Author: Guy Pearse
$37.00(NZD)  inc GST
Available Stock: 0

In recent years, McDonald's has painted its famous golden arches green, while Richard Branson has funnelled money into renewable energy. But are these newly 'climate-friendly' companies and brands really as green as they claim to be? In Greenwash, Guy Pearse peeks behind the facade of global corporations and public figures - and what he finds will shock you. Like Fast Food Nation and No Logo before it, Greenwash exposes corporate deceit, allowing customers to see past the seductive advertising and confront the uncomfortable truth: that the corporate 'green revolution' is an illusion. In Pearse's fascinating investigation, nothing is sacred and no one is safe: not the Toyota Prius, not the World Wildlife Fund, not Oprah, not even Earth Hour.

Author description

Guy Pearse is an author and environmental commentator. His books include High and Dry: John Howard, Climate Change and the Selling of Australia's Future and Quarry Vision: Coal, Climate Change and the End of the Resources Boom.

Stock Information

General Fields

  • : 9781863955751
  • : Black Inc.
  • : Black Inc.
  • : July 2012
  • : 230mm X 152mm
  • : Australia
  • : October 2012
  • : books

Special Fields

  • : Guy Pearse
  • : Paperback
  • : 1012
  • : 363.73
  • : 288