Author(s): Laura Fitton
A fully updated guide to the how and why of using Twitter The fastest-growing social network utility sports new features, and they're all covered in this how-to guide from a leading Twitter marketing consultant. Nearly 20 million people are tweeting on Twitter, and this book shows you how to join them and why you should. You'll learn the nuts and bolts of using Twitter, how to make good connections, and how it can benefit your life and your business. * Twitter is the fastest-growing of the social networking tools; this book gets you up to speed on the basics as well as how Twitter can enrich your life and boost your business * Explains how to sign up, find friends and people you want to follow, make the most of shortcuts, use popular Twitter tools, and Twitter on the go * Discusses how Twitter can be used for business, fundraising, and maintaining contact with people who share common goals With complete information about all the latest Twitter enhancements, Twitter For Dummies, 2nd Edition will help you get the most from this popular social networking tool.
Laura Fitton is founder of oneforty.com, a portal for Twitter services, and a top independent Twitter advisor. Michael E. Gruen assists startup companies to get off the ground with the help of cutting-edge technologies. Leslie Poston is founder of Uptown Uncorked, a firm offering training and consulting on social media marketing.
Foreword. Introduction. Part I: Twitter? Like Birds Do? Chapter 1: Sharing Your Thoughts, 140 Characters at a Time. Chapter 2: Hello, Twitter World! Chapter 3: Stroll Around the Grounds: A Tour of the Twitter Interface. Chapter 4: Using Twitter Wherever You Think Best. Part II: Joining Your Flock on Twitter. Chapter 5: Tweeting It Up. Chapter 6: Who's Using Twitter. Part III: Twittering in High Gear. Chapter 7: Tricks of the Twitter Gurus. Chapter 8: Twitter Minus Twitter.com. Chapter 9: Embracing the Twitter Ecosystem. Part IV: Knowing Why We Twitter. Chapter 10: Finding Your Tweet Voice. Chapter 11: Twitter for Business. Chapter 12: The Social Side of Twitter. Chapter 13: Changing the World, One Tweet at a Time. Part V: The Part of Tens. Chapter 14: Ten Twitter Tools. Chapter 15: Ten Useful Twitter-Based Services. Chapter 16: Ten Cool Ways to Use Twitter. Glossary. Index.