How to Read a Financial Report

Author(s): John A. Tracy


Hidden somewhere among all the numbers in a financial report is vitally important information about where a company has been and where it is going. This title aims to help readers of financial reports cut through the maze of accounting information to find out what those numbers really mean.


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JOHN A. TRACY is an award-winning professor of accounting at the University of Colorado at Boulder. He is also the author of The Fast Forward MBA in Finance.

1. Starting with Cash Flows.2. Introducing the Balance Sheet and Income Statement.3. Profit Isn't Everything.4. Sales Revenue and Accounts Receivable.5. Cost of Goods Sold Expense and Inventory.6. Inventory and Accounts Payable.7. Operating Expenses and Accounts Payable.8. Operating Expenses and Prepaid Expenses.9. Long-Term Operating Assets: Depreciation and Amortization Expense.10. Accruing Unpaid Operating Expenses and Interest Expense.11. Income Tax Expense and Income Tax Payable.12. Net Income and Retained Earnings; Earnings per Share (EPS).13. Cash Flow from Profit and Loss.14. Cash Flows from Investing and Financing Activities.15. Growth, Decline, and Cash Flow.16. Footnotes-The Fine Print in Financial Reports.17. CPAs, Audits, and Audit Failures.18. Choosing Accounting Methods and Quality of Earnings.19. Making and Changing Accounting Standards.20. Cost of Goods Sold Conundrum.21. Depreciation Dilemmas.22. Ratios for Creditors and Investors.23. A Look Inside Management Accounting.24. A Few Parting Comments.Index.

General Fields

  • : 9780471478676
  • : wiley
  • : wiley
  • : March 2004
  • : 172mm X 250mm X 13mm
  • : United States
  • : books

Special Fields

  • : John A. Tracy
  • : Paperback
  • : 6th Revised edition
  • : 657.3
  • : 216
  • : Illustrations